The DNA of an Innovator.

The journey of a corporate innovator can be a tumultuous path that is not for the feint of heart. Corporations are designed to remove variability and risk for their enterprise, which creates friction along the path of the innovators journey, and the role of the innovator is often unclear to the organization. Ultimately, this innovator’s path is needed and highly beneficial in that it creates new value to the world and can yield transformational growth for companies.

The role of the corporate innovator is, ultimately, to take the organization out of its comfort zone in order to stretch its boundaries and find new pockets of value to fuel sustainable growth. This is a task that often pits the innovators against established processes, industry norms, and at times company history and culture. This challenge is exponentially compounded by compensation systems that may compete against the innovator’s priorities and passive-aggressive behaviors that challenge the best change management plans.

Innovation, brand, and corporate strategist with more than 25 years of experience in corporate, entrepreneurial, and civic roles. @disruptorstudio @atlchamber

Innovation, brand, and corporate strategist with more than 25 years of experience in corporate, entrepreneurial, and civic roles. @disruptorstudio @atlchamber